Meta Data is a kind of summary of your website or web page that gives an idea of the search engines understand your website. Meta data is not visible to visitors of the site, but is visible to search engines. We can say that this piece of code is directly related to the search engine and is the code if search strings are always first. So it's really important factor in search engine optimization. Google continues to pull the site description of meta data.
Meta data is very important for companies because it attracts potential customers to your company site.
There are three primary pieces of meta-data you need to be treated.
Meta Title (Page Title)
Meta department can be called as the page title, so that we can keep both of which are equal, and no doubt we can say that is the most important.
A question may arise in your mind. Why is it so important ?
Meta title is the first part of your website where visitors can see every time I found your site on search engines or visit their website. Page titles are displayed at the top of each browser. This is not a part of the meta data, but it is the most important factor of your website also because it is also used by search engines to understand what is on the site.
Meta Keywords
Meta Keywords is a list of keywords which tells search engine spiders which keywords you are trying to concentrate on this page. The visitor can not see this part of the site so that we can say a piece of meta data in a perfectly designed crawler search engine.
A year ago, when search engine was introduced Meta Keywords the most important factor. Even Google has given great importance in Meta Keywords but as time passes, Google has made some changes to their algorithm and they have officially announced they were considering Meta Keywords. But SEO experts are still in use because Google is not only search engines out there. Yahoo, Bing and other search engines still give importance Meta Keywords.
Meta Description
Meta Description is the same as the keyword meta, but only to tell the search engine on your site, this piece of code targeted to your site visitors. So yes, the Meta description is displayed to visitors when they are looking for something to come up with search engines and site out there. So, is as important as the Meta Description Meta titles, why is your web search engines. meta description well written and interesting that will attract visitors and compel them to visit your site.
So all in all, the metadata (also known as meta-information) to help people find what they are trying to provide accurate information on the site to search engines or web page. Search engines can then organize the data to make meaningful data, the algorithm, so that people can find what you're looking for!
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